I don’t actually think this is on the RSA Website – it certainly should be – but it’s the story behind some of the very best content on the RSA website.
It’s Andrew Park talking about his wonderful RSA Animate videos, and Professor Richard Wiseman talking about the evaluation which demonstrated the effectiveness of the approach for embedding communications messages.
Andrew talks about how he used to do real time graphic facilitation because he could and it impressed people but he then realised it’s more effective to listen to the talk multiple times before creating the animated version to be really effective at getting the key messages across.
The RSA Animate series was conceived as an innovative, accessible and unique way of illustrating and sharing the world-changing ideas from the RSA’s free public events programme. With millions of views and thousands of comments, fans and subscribers, RSA Animates have revolutionised the field of knowledge visualisation whilst spreading the most important ideas of our time.
RSA Animates are created in collaboration with Cognitive. Andrew Park, the mastermind behind the series and everyone’s favourite hairy hand, discusses their appeal and success in his blog ‘Talk to the Hand’.
You can find and contribute to translations of RSA Animates on DotSub.
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If you like the videos in our RSA Animates series, find out more about how you can use our audio and video files